According to a recently released market analysis report, the global beauty subscription market was valued at more than $723 million in 2022, and it’s expected to continue to rise over the next decade, with experts predicting it could hit more than $10 billion by the end of 2033. The report also discovered curated beauty subscription boxes are predicted to be the highest revenue-generating segment, with a projected CAGR of more than 28% by 2033.
If you are interested in entering this growing market, you’ll probably need an ecommerce website to help you market your brand and sell your beauty subscription boxes. Thankfully, there are several ecommerce platforms you can use to accomplish your goals, including Shopify, which is an incredibly popular and feature-packed application for building and running online stores. Plus, not only are there multiple apps and themes made especially for the beauty subscription industry, which we’ve featured below, but Shopify is also offering a free trial, so you can give it a try before making a commitment.
Blanka Beauty Print on Demand
With Blanka, simply choose from hundreds of cruelty-free cosmetics, skincare, and makeup products, and when someone purchases a subscription box from your ecommerce website, they’ll fulfill the order for you and will even ship it directly to them. Plus, you can customize the product package with your brand’s logo, get samples of products, and review your orders via a user-friendly dashboard.
Auglio Beauty Try‑on Plugin
This Shopify app offers a way for your store’s shoppers to virtually try-on your brand’s makeup, making it ideal for companies that sell beauty subscription boxes. Auglio has a responsive design, so it’s compatible with mobile devices like smartphones and tablets, it has automatic live facial points detection, it features a customizable graphic layout, and it includes a white label option.
Allergen Logos / Icons
If you want to add icons to your product pages to let people know about the ingredients in your company’s beauty products, then you have to see this Shopify app. This plugin offers an easy for you to display your choice of 36 icons next to your items, offering a simple way for you to tell shoppers which products include allergens, which ones are organic, cruelty-free, or haven’t been tested on animals, and which items feature sun protection or are suitable for all skin types.
Withfriends Subscription Boxes
Withfriends offers an easy way to sell beauty subscription boxes because it offers support for multiple subscription tiers and it allows you to create simple and complex delivery schedules. Also, this Shopify app is compatible with MailChimp and Klaviyo, it enables you to get feedback from people when they create or cancel their subscriptions, and it gives you the option of letting your subscribers customize their boxes based on their preferences.
Creator — Influencer
This Shopify theme is ideal for beauty influencers and creators who want to sell makeup subscription boxes, and it includes an event calendar, a sticky header, in-menu promotions, color swatches, a mega menu, support for flash sales, editorial content, blogs, cross-selling support, visual storytelling, a drag and drop website builder, in-store pickup support, cart notes, a slideshow, lookbooks, collection page navigation, product options and tabs, image zoom, animations, press coverage, promo banners, product image rollover effects, and more.
Cosmeto – Cosmetic and Fashion Multipurpose Shopify Store
Cosmeto is ideal for selling subscription boxes and kits filled with foundation, lipstick, and eyeshadow, and it features support for multiple languages and currencies, PSD files, a responsive layout, one-click installation, product notifications, Ajax search, OS 2.0 compatibility, Ajax quick view, and more.
Testament — Exodus
If you want to sell subscription boxes packed with organic, natural, and sustainable beauty products, then you have to see Testament — Exodus. This clean Shopify template offers a stock counter, support for English, French, Italian, German, and Spanish, a store location, a conversion-focused design, mobile optimization, support for physical stores, a quick buy feature, support for high volume stores, a slide-out cart, support for pre-orders, a customizable contact form, an FAQ page, banners, promo tiles, support for highlighting recommended and recently viewed items, swatches, image hotspot support, sections for shipping and delivery information, breadcrumbs, product sorting and filtering, product video support, tabs, and more.
Palo — Alto
Palo Alto — Stanford is perfect for beauty subscription boxes, bundles, and kits, and it comes with multi-language support, in-menu promos, conversion optimization, a shop the look feature, drag and drop sections and blocks for quotes, videos, products, and images, support for visual brand storytelling, sticky and slide-out carts, support for stores that process a lot of transactions, back-in-stock alerts, promotional banners and popups, galleries, video support, enhanced search, a back to top button, infinite scrolling, free theme updates, a non-expiring license for one store, and more.
Canopy — Elegant
This versatile Shopify theme is perfect for ecommerce websites dedicated to selling subscription boxes filled with lip gloss, makeup brushes, mascara, eyeshadow palettes, primers, and eyebrow pencils, and it includes a powerful cart, an Amazon-inspired header, support for large carts and product inventories, a prominent search bar, an always-visible cart sidebar, SEO, performance, and speed optimization, flexible sections, advanced product filters, predictive search, a user-friendly website builder, free high resolution stock images, dropshipping support, trust and product badges, photo galleries, promo tiles, popups, and banners, sections for ingredients, usage, shipping, and delivery information, an unlimited free trial, and more.
Vantage — Light
This beauty box Shopify theme features support for large and small product catalogs, a built-in age verifier, multiple product and collection-focused sections, AOV and conversion optimization, support for gift wrapping, a before and after image slider, sections for ingredients and usage info, support for showcasing recommended and recently viewed products, a mobile-friendly design, and more.
Sephora – Beauty And Cosmetics Responsive Shopify Theme
Sephora is ideal for online stores that sell subscription boxes filled with beauty products and cosmetics, and it comes with five homepage options, Oberlo compatibility, social sharing, Ajax search, popup add to cart, Ajax products, HTML5 and CSS3 code, a contact form, Font Awesome icons, a product carousel, customer reviews, a color picker, a retina ready design, multiple sticky header styles, a built-in Ajax toolbar, a dropdown cart, Ajax add to cart, support for highlighting best-selling products, unlimited Google Fonts, a built-in slider, sale labels, a newsletter subscription form, advanced layered navigation, unlimited colors, automatic price changes, a popup login form, strong filters, smart product quick view, a built-in flexible mega menu, dynamic checkout support, a lookbook, advanced variant swatches, order notifications, gallery and sub-collection pages, upselling support, and more.