If you want to create an online store to sell skincare products like lotions, creams, masks, soaps, serums, and oils online, then one of the first decisions you have to make is which ecommerce platform you want to use to build and manage your shop. There are lots of different options to choose from, and Shopify is definitely one of the best!

Not only does Shopify handle everything from shipping and secure transactions to payments and marketing, but it’s also an efficient and safe platform that is trusted by millions of users all over the globe. Plus, Shopify comes with a free trial, so you can make sure it’s the right choice for your skincare brand before you make a financial commitment.

However, perhaps the best reason to choose Shopify is that it comes with lots of customizable templates, including a number of themes designed especially for selling skincare and grooming products. To help make your decision a little easier, we’ve chosen some of our favorite Shopify templates for online skincare stores, and we’ve even highlighted their standout features!

Palo Alto — Stanford

Palo Alto -- Stanford skincare shopify template

If you need to build an ecommerce website to sell organic and cruelty-free perfume, hand cream, essential oils, retinol balm, bar soap, lotions, face masks, moisturizers, or facial cleansers, then this responsive Shopify theme is an excellent option. Stanford is ideal for selling skincare and grooming products, and it includes built-in out-of-stock notifications, product upsells, and multiple popups, support for high volume stores, visual storytelling, editorial content, speed, conversion, and mobile optimization, sections for FAQs, collections, and products, a drag and drop page builder, cart notes, a slide-out cart, blogs, a quick buy feature, a sticky cart, in-menu promos, animations, product badges, a customizable contact form, cross-selling support, galleries, product tabs, breadcrumbs, image zoom, free high-resolution photos, and more.

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Glowup – Beauty Shopify 2.0 Theme

This skincare Shopify theme has OS 2.0 functionality, multiple header and footer styles, easy customization, Google Fonts support, an Ajax cart, product video support, Ajax search, support for multiple languages and currencies, and more.

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Stiletto — Organic

Stiletto -- Organic responsive skincare shopify theme

This skincare Shopify theme has a clean and fresh design, and it’s made for online stores dedicated to selling sustainable face mists, moisture creams, body butter, cleansing emulsions, face oils, salt scrubs, purifying cleansing gels, hand and body wash, cleansing balm, eye creams and serums, bath soaks, deep conditioning hair masks, body oil, elixirs, and face and body sets. Plus, Organic comes with dynamic product pages, grow and sales optimization, built-in app functionality, conversion-boosting features, blocks for images, quotes, videos, and products, drag and drop sections, in-store pickup support, a countdown timer, support for product reviews, an FAQ page, promo banners, tiles, and popups, press coverage, trust badges, a stock counter, support for sharing recently viewed and recommended products, quick view, a store locator, lookbooks, a slideshow, image rollover effects, free stock images, image galleries, infinite scrolling, collection page navigation, a back to top button, a non-expiring license for one store, a mobile-friendly design.

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Be Yours — Beauty

>Be Yours -- Beauty os 2.0 shopify template for grooming products

This OS 2.0 Shopify template is ideal for physical stores and dropshippers dedicated to selling clean and natural night creams, cleansers, toners, serums, moisturizers, lifting creams, serums, drops, body creams, shampoos, hair masks, conditions, body brushes, kits and sets, and hair products and skincare for kids and babies. Be Yours — Beauty offers quick setup, one-product store support, gift wrapping support, banners, trust and product badges, EU translations for English, French, Italian, Spain, and German, sections for ingredients, usage, delivery, and shipping info, a before and after image slider, image hotspot support, a free trial, and more.



refresh free shopify theme for men's grooming products

Refresh is designed for selling men’s moisturizer, shampoo, face wash, deodorant, and hair, face, and body kits, soap, loofahs, conditioner, and gel. This free OS 2.0 Shopify template has a clean design, a newsletter subscription form, social media icons, a sticky header, a slider, a contact form, advanced customization options, sections for customer testimonials, shipping and delivery info, ingredients, usage information, special certifications, and quality information, cross-selling support, image galleries, enhanced search, product filtering and sorting, a mega menu, a free trial, and more.

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Stockholm — Beauty

Stockholm -- Beauty minimal skincare shopify theme

This minimalist Shopify template is made for online shops dedicated to selling haircare, skincare, and bath products, and it has easy setup and configuration, a flyout cart, a content-led blog design, OS 2.0 functionality, drag and drop sections and blocks for creating custom pages, promotional banners, image zoom, a sticky header, and more.

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Mojave –Inner

mojave inner skincare shopify template

Mojave — Inner is ideal for selling clean, vegan skincare, and it includes coversion-optimized product pages with support for featuring multiple images, minimalistic fonts, advanced customization, powerful filters, support for physical locations, a drag and drop website builder, multiple EU translations, a stock counter, free high-resolution photos, lookbooks, collection page navigation, a mega menu, breadcrumbs, a mobile-friendly design, and more.

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